Intel Announces Pentium® 4 Brand Name For New Microprocessor
Intel® Pentium® 4
processor logo
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SANTA CLARA, Calif., June 28, 2000 - Intel Corporation today
announced the Intel® Pentium® 4 processor brand name for its new
generation of desktop microprocessors (formerly code-named
Willamette).
The new Pentium 4 name builds upon one of the world's most
recognized brands to convey the most powerful personal computing
experience. Scheduled to be introduced in the second half of
2000,
the new Pentium 4 processor is based on revolutionary technology
designed to maximize performance today and in the future, keeping
consumers on the cutting edge of the Internet.
"Around the world, PC users associate the Pentium brand with
the highest PC performance, compatibility and quality
available," said Pam
Pollace, vice president, Intel Sales and Marketing Group, and
director, Worldwide Marketing Operations. "Computer users will
be able to instantly recognize the Pentium 4 processor as Intel's
newest high-performance microprocessor."
The Intel Pentium 4 processor logo will become part of the Intel
Inside® program, the largest co-op advertising program in the
world.
Intel, the world's largest chip maker, is also a leading
manufacturer of computer, networking and communications products.
Additional Information about Intel is available at www.intel.com/pressroom.
